Amazon.com Inc
- Industry
- Software & Internet
- Exchange
- US
- Country
- USA
- IPO date
- May 15, 1997
- Employees
- 1,575,000
- Website
- www.amazon.com
Composite valuation range · conservative $95–$125 / fair $150–$210 / optimistic $250–$310. At $231.39, Between the fair and optimistic ranges.
At publication $264.86 (May 19, 2026)
Data from EODHD, shown in the reporting currency; for reference only, not investment advice.
Amazon.com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, fire tablets, fire TVs, echo, ring, blink, and eero; and develops and produces media content. In addition, the company offers programs that enable sellers to sell their products in its stores; and programs that allow authors, independent publishers, musicians, filmmakers, Twitch streamers, skill and app developers, and others to publish and sell content. Further, it provides compute, storage, Artificial intelligence, database, analytics, machine learning, and other services, as well as advertising services through programs, such as sponsored ads, display, and video advertising. Additionally, the company offers Amazon Prime, a membership program. The company's products offered through its stores include merchandise and content purchased for resale and products offered by third-party sellers. It serves consumers, sellers, developers, enterprises, content creators, advertisers, and employees. The company was incorporated in 1994 and is headquartered in Seattle, Washington.
History
Amazon.com, Inc. was incorporated in 1994 and is headquartered in Seattle, Washington, completing its initial public offering on May 15, 1997. Originally an online retailer of consumer products, it has grown into a multi-segment platform reporting through three segments: North America, International, and Amazon Web Services (AWS). The company also operates advertising and subscription services such as Amazon Prime, manufactures electronic devices including Kindle, Fire tablets, Fire TV, Echo, Ring, Blink, and eero, and produces media content. In 2025 it generated $716.9 billion in revenue and employed roughly 1,575,000 people.
Industry position
Amazon operates at the intersection of three industries: e-commerce and retail, cloud infrastructure, and retail-media advertising. In 2025 it recorded $716.9 billion in revenue and $80 billion in operating profit, with AWS contributing roughly 18% of revenue but about 57% of operating profit. In global cloud infrastructure services, AWS held the leading share of about 29% in the third quarter of 2025, ahead of Microsoft and Google. Its principal competitors include Walmart and Costco in retail, Microsoft Azure and Google Cloud in cloud, and Google and Meta in advertising.